Dole Packaged Foods
Associate Brand Manager Jobs | Dole Packaged Foods Jobs Westlake Village
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About The Job
Purpose
Dole Packaged Foods is a purpose-led health and wellness organization that “champions a more equitable world.” A world where everyone has the right to nutrition from the goodness of the earth and we reduce these gaps, one action at a time. We work towards a more sustainable future through our Dole Promises by helping reduce our footprint on the earth. You can learn more about our promises and our products at DoleSunshine.com.
Primary Accountabilities
- Collaborate with your category leader (Senior Brand Manager, Associate Director) to create short and long-term category objectives and strategies and lead the execution of category plans and tactics to deliver against business objectives.
- Work with the Comms team to manage marketing communications, including but not limited to development of creative communications briefs, creative evaluation, and measurement.
- Help lead the development and execution of integrated communication plan, working with media, digital and shopper marketing agencies.
- Partner with Market Research in the development of appropriate consumer research to identify consumer insights that will grow the portfolio.
- Utilize multiple tools/dashboards to analyze and track shipment trends, consumption trends, competitive activity and other market trends to provide up-to-date information that drives management decisions based on insights.
- Present monthly analysis to leadership, providing actionable insights based on IRI and internal data.
- Collaborate with internal multi-discipline functions, including Innovation, Sales, Supply Chain, Finance, and Operations, to develop strategies and plans that drive growth, deliver objectives and resolve issues.
- Manage and track marketing budget.
- Develop and update packaging for new and existing products.
- Conduct ad hoc analyses and perform other duties as needed to support the business.
- Other duties as assigned.
Experience, Knowledge, & Skills You Bring
- General consumer products industry knowledge.
- Minimum of 2 years’ business or consumer goods experience is required with demonstrated ability to support key organizational initiatives at a consumer-centric organization.
- Understanding of media and technology trends and digital marketing experience is strongly preferred.
- Strong analytical skills; syndicated data experience a plus (IRI/Nielsen).
- Passion for the consumer.
- Passion for purpose.
- Proficient with MS Office Suite with exceptional Excel and PowerPoint skills.
What You’ll Need to Succeed
- Analytical Problem solving and business evaluation. Comfortable understanding data and insights from different sources and turning them into actionable recommendations.
- Communication Skills Excellent written and oral communication skills and the ability to interact with all internal multi-discipline functional areas and levels of management.
- Project Management Leading cross-functional teams and external agencies in driving projects to completion within required time frame.
- Time Management Ability to prioritize and effectively manage workloads in a fast-pace and highly dynamic environment.
- Team Player Collaborates and works well in a team environment to achieve results.
- Results Oriented Driven and self-motivated to deliver results with a bias toward action.
- Accountable Ability to take full ownership of projects, timelines and deliverables.
- Positive Attitude At Dole we value a positive working environment as we work as one team to reach our goals
Education & Certification
- Bachelor’s degree required; MBA preferred.
Physical Requirements
- Ability to sit and use the computer for extended periods of time; ability to answer phones and use a variety of office equipment; ability to lift 15 pounds and reach overhead
Travel Requirements
- Occasional travel required.
To apply for this job please visit www.linkedin.com.